A quick Google search would suggest Reebok is employing in-shape models to push, again, ugly white shoes (and sometimes pink), tight hamstrings, and high buttocks.
According to The Daily Caller, during his most recent trip to France, President Trump “told Brigitte Macron, France’s First Lady, that she is ‘in such good shape…beautiful.'”
Ah, the irony. Because, as is obvious from all athletic advertisements, “Reebok routinely uses attractive, fit women–sometimes in sexualized poses–to sell their athletic apparel and shoes, which Twitter users pointed out.”
But, because they’re a struggling business, they use what they frame as a Trump gaffe to increase the image and appeal of Reebok.
Recently, they tweeted, “In case you were wondering when it IS appropriate to say, ‘You’re in such good shape…beautiful,’…THIS:
Others on Twitter called out Reebok by tweeting:
“@Reebok oh look, another company virtue signalling (sic) to nuffies. Meanwhile, this is how they market their products. They look in good shape…”
“Thank you, @Reebok, for your virtuous message about when it’s appropriate to complement (sic) a woman’s shape.Read more at TheFederalistpapers